Cheeky Threads: an online clothing shop with its designs made in code.

Why we built a shop of our own

The best way to know what an online shop needs is to run one. Cheeky Threads started in June 2026 as our own print on demand clothing brand, so every lesson about products, photos, checkout and marketplaces is learned on our money before it is used on yours.

What we built

• A design generator that draws each design in code and exports a print-ready file, so new designs cost nothing to make.
• A pipeline for public domain museum prints that turns old artwork into new designs.
• A publishing tool that pushes whole batches of products to the print partner and into the shop in one go, with the right sizes, colours and prices.
• A WooCommerce shop on our own hosting, with the same products also listed on Etsy.

How print on demand works

Nothing is printed until someone orders. The order goes from the shop to the print partner, who prints and posts it, so there is no stock to buy and no room full of boxes. It is a low-risk way to test a product idea before spending on stock.

Want to sell online?

We build online shops on WooCommerce or Shopify, from a fixed price agreed before any work starts. If you sell through a marketplace or a payment link today, read start selling online.